Use How To Videos To Connect With Customers}

Submitted by: Ways How

In todays high-tech world, its essential for a business to have a presence on the internet, but how can you stand out in a crowd of companies that all provide the same services? One way that your organization can differentiate itself is by providing useful online content that potential customers can use and share. How to videos are a powerful way for your company to make its presence known in a crowded marketplace, and you can click here to see some examples by WaysAndHow. Here are some of the reasons to consider using this extremely effective tool.

Look More Professional

Its important to have a website, but its also equally crucial that your page contains a lot of useful content. Which business are you more likely to contact: a company with a webpage thats nothing more than an online business card with contact information, or an organization that uses its internet presence to showcase products in a professional manner. A slick-looking video is one piece of content that can go a long way towards making your company look like a major player.

[youtube]http://www.youtube.com/watch?v=KpeUZ0KJXjQ[/youtube]

Massive Sharing Potential

Producing content is great, but its worthless if it doesnt get in front of any eyes. You could pay for distribution of your information across several different platforms, but that just adds to the expense of your advertising campaign. Since how to videos walk you through a process that might have appeal for many people, theres an increased potential that a viewer will share it with other friends who have similar interests. Word of mouth can be the most powerful form of publicity.

Product Placement

If youre commissioning the production of a video on a certain topic, you have control over which products are used during filming. As an example, if your video gives instructions on how to plant the perfect tomato garden, you can make sure that its your brand of fertilizer thats responsible for that beautifully-ripe fruit at the end. The viewer obviously has interest in the subject, but they may not have decided on the implements. If your brand is front and center, theyll be much more likely to pick it up at the store when its time to plant.

Show People How to Use Your Products

The main thing about these videos is that theyre instructional materials. Most companies provide written materials on how a product should be used, but what if your business could show how everything works with a step-by-step visual guide? Instead of staffing a help line to walk people through everything, you can have this bit of content thats always available online to answer many of a customers potential questions.

Hire a Professional

Now that youve seen what how to videos can do for your business, the next step is to commission one that can take your online presence to the next level. When choosing a firm to produce a film, be sure to use one that has experience with this kind of work. The whole idea is to make your organization look professional, so you shouldnt waste your money on poorly-executed content. Do a little research now, and youll end up with a powerful tool that gets people thinking about your products.

About the Author: Weston Barnes is a write and an avid reader. When he’s not writing about business, marketing, health, pets, or relationships, he’s immersed in his latest book. When Weston was little, he would have to sneak a book light into his room so he could read until the wee hours of the night.

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Foundation Repair Save Your Home

Foundation Repair-Save Your Home

by

Brown Dave

Your foundation is, quite literally, the building block upon which your house stands. Foundation problems can seriously compromise the integrity of not only your basement, but of your whole house. As such, if you are experiencing problems with the concrete footers or the foundation of your home, foundation repair should be a top priority.

Do You Need Foundation Repair?

When your basement foundation is compromised, the walls of your basement may be unable to successfully support the weight of your home. The walls may begin to crack and bow as a result of foundation problems or damage and, if the problem is bad enough, your entire basement walls can collapse. This can create a major safety concern for you and your family members and you should try to take steps to deal with problems well before your foundation is damaged badly enough to crumble.

Causes of Damaged Foundations

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There are a number of possible reasons why your foundation may get into a state that it needs repair. Some common problems that can damage the integrity of your foundation include:

Water pressure from outside the walls. This is the most common cause of cracked or bowing basement walls. This problem arises when the soil surrounding your basement becomes too saturated with water. The soil starts to get heavier and heavier and, since your basement concrete footers are underground, the soil begins to build up pressure against the side of your walls. Whether this happens because of rain, melting snow or other problems, the pressure against your walls can begin to cause the walls to bow or bend. Typically, the first signs that this problem is occurring will be large cracks in your concrete walls. If you fail to act to correct the problem, the cracks will grow larger and larger, and the wall will begin to bend and break.

The growth of tree roots into your foundation walls. Again, this can cause pressure that leads to cracking, bowing, bending and breaking.

Construction along the outside walls that is not properly supported. If the footings of an addition or new construction on your home are not as deep as the main concrete footings that make up your foundation, this can also cause your foundation walls to crack and break.

Heavy construction equipment putting pressure on the walls. When heavy equipment is used too near to your home, the equipment may either put pressure on the walls itself or may cause the earth to become too compressed and to put too much pressure on your basement walls.

Pressure from improper backfill material. After your foundation is dug, the holes around the concrete footers should be filled with soil or other suitable material. When backfill such as large rocks is used instead, too much pressure may occur against the basement walls.

Methods of Foundation Repair

No matter what the cause, the key is to react quickly when your foundation becomes compromised. With proper foundation repair methods, you can stop the problem at the first sign of trouble and prevent a minor hassle from becoming a major catastrophe.

Find more about

Foundation Repair

and

Crawl Space Repair

at StayDryWaterProofing.Com.

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ArticleRich.com